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Week in Review: Bananas MIA? Strikers, Thieves & Frozen Pills

October 3, 2024

October 15, 2024

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x min read

Imagine walking into your local grocery store to find empty shelves where bananas should be. Welcome to another week of supply chain chaos. Dockworkers from Maine to Texas have swapped cargo for picket signs, Tive is scooping up prestigious industry awards for the third consecutive year, and grocers are pulling their hair out over the FDA's new food traceability rules. Meanwhile, a slice of Canada is becoming North America's new cargo theft hotspot, and the pharmaceutical world is undergoing a cold chain revolution. Let’s get this started!

Dockworkers Strike from Maine to Texas: A Standoff That Could Empty Store Shelves

The October 1 deadline has come and gone, and more than 45,000 dockworkers are now striking—threatening to upend the U.S. supply chain. For weeks, this strike has appeared inevitable, and now here we are. It’s the first such strike since 1977, and pits workers against port operators in a clash over wages and automation.

Picket Lines & Employee Demands: Workers Dig In Their Heels

At the stroke of midnight on September 30, port workers traded cargo for picket signs—their chants echoing across 36 ports from Maine to Texas. "No work without a fair contract," they declared, demanding their slice of the shipping industry's pandemic profits. Union president Harold Daggett didn't mince words, pushing for a 77% pay hike over six years—a figure that has port operators balking.

Economic Impacts: From Bananas to Christmas Trees

While shoppers won't feel the pinch immediately, experts warn of a ticking clock. A prolonged strike could leave store shelves bare—and prices soaring. The strike threatens 75% of America's banana supply, and risks delaying everything from artificial Christmas trees to new cars. J.P. Morgan estimates the economic toll could reach a staggering $4.5 billion per day. And with the White House so far refusing to intervene, both sides dig in for what could be a long, costly battle.

Tive Secures Top Industry Awards for Third Straight Year

You know you're doing something right when the industry continues to honor you year after year. For the third year running, we at Tive are proud to have snagged not one but two major supply chain awards.

FreightWaves Honors Tive: A Triple Crown in Innovation

FreightWaves, the go-to source for freight industry trends, has again placed Tive on its prestigious FreightTech 100 list for 2025. We're honored by the recognition, and see it as confirmation that our solutions continue revolutionizing the field by giving businesses unprecedented insight into their supply chains—including real-time tracking for goods across air, road, rail, and sea.

SupplyChainBrain Crowns Tive a Great Supply Chain Partner, Again

While FreightWaves focuses on tech, SupplyChainBrain looks at the bigger picture. Their 2024 Great Supply Chain Partners award, which Tive has now won three times in a row, is all about consistent excellence. It's like getting a standing ovation from your toughest critics, year after year. This award speaks volumes about our role in providing technology—and being a true partner that helps businesses throughout the supply chain.

Food Industry in a Frenzy: New Traceability Rules Spark Confusion

2026 might seem far off, but it's a looming deadline for grocery stores and food suppliers. That's when the FDA's new food traceability rules kick in, and frankly, more people than not are scratching their heads. A recent report dug into the chaos, and there's plenty to chew on.

From Warehouse Chaos to Label Nightmares

Picture running a warehouse—and suddenly you need to track every single case of lettuce, chicken, or cheese that comes through. And your current system? It's about as ready for this as a typewriter is for coding. Companies are freaking out about how to upgrade without breaking the bank. And don't even get them started on labeling. Mixed pallets are turning into a real annoyance. Some are hoping they can get away with "eh, close enough" lot codes—because who has time to slap a unique label on everything?

When Outbreaks Hit: A Recipe for Panic

Now, let's talk about the worst-case scenario. There's a food poisoning outbreak, and the FDA comes knocking. Companies are sweating bullets wondering how these investigations will go down. What if labels are smudged or lost? And paperwork? The FDA's reporting spreadsheet might as well be ancient Greek for all the sense it makes to some. Everyone's hoping for a lifeboat of clarity before this tidal wave of change hits.

Rolling Targets: How a Canadian Region Became North America's New Cargo Theft Capital

Move over, California and Florida—a new cargo theft hotspot is muscling its way onto the scene. Peel Region, a small slice of the Greater Toronto Area, is giving major U.S. states a run for their money. Organized crime rings are having a field day in this logistics hub, and they're getting craftier by the minute.

A Transportation Hub Under Siege

The Peel Region is a thief's paradise. 80% of Ontario's freight and 45% of the country's goods are packed into it, and it has prime real estate near the U.S. border. Since the start of 2024, crooks have made off with 232 tractors and trailers—racking up an eye-watering $16.73 million in stolen vehicles. Sure, the cops managed to track down about 65% of the pinched vehicles, but the cargo? That's another ball game—with only 39% of stolen loads recovered last year.

From Parked Trailers to Highway Heists

The old standby of swiping unattended trailers is still popular, but these thieves are getting bold. They're rolling out a new trick called "transit pilferage"—hitting trucks while they're on the move. Bad guys stake out distribution centers, determine which trucks carry the goods, and then set up elaborate traps on the road. They might fake a breakdown at a red light, keeping the driver distracted while their buddies sneak into the back of the trailer. Before the trucker knows what hit them, the crooks have offloaded the loot into getaway cars—and vanished.

Pharma's Cold Chain Revolution: Keeping Medicines Cool in a Hot Market

Your last trip to the pharmacy probably didn't reveal the high-tech story behind that little bottle of pills. Yet behind the scenes, a pharmaceutical cold chain revolution is unfolding. This market is set to surge from $5.3 billion in 2023 to a staggering $9.6 billion by 2035, all thanks to the increasing number of medicines needing chilled conditions for optimal efficacy.

Digital Twins for Drugs

The era of hyper-connected pharmaceuticals has arrived, and it's cooler than you might think. AI-powered "control towers" now create virtual avatars of your meds, tracking their journey from factory to pharmacy. These digital twins don't just know where your drugs are—they monitor temperature, detect if packages have been opened, and even predict potential issues before they happen. Many companies are even taking it a step further, using AI to forecast shipping disruptions.

Frozen Treats Prove Cold Chain Cool

Packaging innovation is the name of the game when it comes to keeping medicines chilly. AeroSafe Global proved its cold chain prowess in the sweetest way possible—by shipping ice cream. After a four-day trip, the bars arrived perfectly frozen—showcasing the immense potential of their temperature-maintaining containers. But that's just the beginning. Other companies are developing smart materials that adjust temperature independently, perfect for long ocean voyages where plugging in isn't an option. Biologics and other finicky pharmaceuticals could especially benefit.

From Dock Strikes to Data Insights, Tive Has You Covered

We're all feeling the heat, whether it's strikes, thefts, or confusing regulations. That's where Tive comes in with solutions built to tackle these real-world problems.    

  • Trackers: Revolutionize your shipment tracking with Tive's advanced Solo 5G and Solo Lite trackers, offering real-time location and condition monitoring to ensure the security and integrity of your cargo.
  • Tive Tag: Enhance perishable shipment protection with Tive Tag—an affordable and reusable paper-thin temperature logger—to verify that your goods have remained pristine throughout transit.
  • Platform: Streamline your supply chain management with Tive's intuitive cloud platform, offering real-time shipment visibility, analytics, and integration capabilities for seamless shipment tracking and monitoring.
  • Industries: Tive caters to a diverse range of industries, ensuring tailored solutions for unique supply chain challenges—from perishables to high-value goods to transportation and logistics to pharmaceuticals… and beyond.
  • 24/7 Live Monitoring team: This team is available to help ensure that your shipments are constantly watched over and managed—to guarantee timely and secure delivery.

Arm yourself with innovation: let Tive lead the way in transforming your supply chain operations. Embrace the future of logistics–get started with Tive today.

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